Pricing guide
MVA Lead Pricing Guide
MVA lead pricing depends on geography, case type, exclusivity, screening depth, treatment requirements, routing hours, and expected signed-case economics.
Pricing rule
Cheap is not always cheaper
Judge campaigns by signed-case economics, not only transfer price.
What affects MVA lead pricing?
Market demand
Florida, New York, Texas, California, and major metro areas can price differently based on competition and available qualified volume.
Screening depth
More specific requirements around injury, treatment, fault, representation, and timing can reduce volume but improve fit.
Exclusivity and delivery
Exclusive or live-transfer delivery usually costs more than lower-intent shared form leads, but may reduce follow-up workload.
Compare cost per MVA transfer, live transfers vs form leads, and MVA buying checklist.